Masashi Onozuka of Roland Berger advises manufacturers against solely using AI for internal operational streamlining, as these efficiencies are easily replicated by competitors. He advocates for a shift from incremental "kaizen" to radical "kakushin" innovation, emphasizing AI's role in optimizing data across complex supplier networks to build sustainable competitive advantages. AI
IMPACT Manufacturers should focus on AI-driven radical innovation rather than incremental operational efficiencies to build lasting competitive advantages.
RANK_REASON Expert opinion piece on AI strategy for manufacturers.
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