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Study: Ethos and Pathos Appeals Shape Silent Audience Interpretations of Social Media

A new research paper explores how rhetorical strategies, specifically ethos and pathos, influence the interpretations of social media messages by silent audiences. The study analyzed a dataset of social media sentences and human-written interpretations, finding that interpretations diverged from the original text in 30% of cases. The research indicates that rhetorically charged content leads to greater variability in interpretation and that ethos and pathos appeals can predict audience attitudes toward the author, even without visible engagement. AI

IMPACT This research offers insights into how AI models might better understand or generate persuasive content by analyzing the impact of rhetorical appeals on audience interpretation.

RANK_REASON The cluster contains an academic paper published on arXiv. [lever_c_demoted from research: ic=1 ai=0.7]

Read on arXiv cs.CL →

AI-generated summary · Google Gemini · from 2 sources. How we write summaries →

Study: Ethos and Pathos Appeals Shape Silent Audience Interpretations of Social Media

COVERAGE [2]

  1. arXiv cs.CL TIER_1 English(EN) · Ewelina Gajewska, Katarzyna Budzynska, Jaroslaw Chudziak, Liesbeth Allein ·

    How Ethos and Pathos Appeals Resonate in Reader Interpretations of Social Media Messages

    arXiv:2607.00873v1 Announce Type: new Abstract: Rhetorical strategies and their influence on audiences are often studied through social media posts and comments. However, this focus overlooks the universal audience, which is the majority of readers who remain silent and do not ex…

  2. arXiv cs.CL TIER_1 English(EN) · Liesbeth Allein ·

    How Ethos and Pathos Appeals Resonate in Reader Interpretations of Social Media Messages

    Rhetorical strategies and their influence on audiences are often studied through social media posts and comments. However, this focus overlooks the universal audience, which is the majority of readers who remain silent and do not explicitly express how a message affects them. Thi…