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DeepSeek doubles API prices for V4 models during peak hours

By PulseAugur Editorial · [2 sources] ·

DeepSeek, a prominent Chinese AI company, is adjusting its API pricing strategy for its V4 models. Starting in mid-July, the company will implement a peak-hour pricing model, doubling the cost for API access during specific times of the day. This change aims to improve resource allocation and service stability, according to DeepSeek. The V4 Pro model, for instance, will see its peak-hour price increase to 12 yuan per million output tokens, up from the standard 6 yuan. AI

IMPACT This pricing change could influence developer costs and adoption rates for DeepSeek's V4 models.

RANK_REASON Company is adjusting pricing for its AI models, impacting API users.

Read on SCMP — Tech →

AI-generated summary · Google Gemini · from 2 sources. How we write summaries →

DeepSeek doubles API prices for V4 models during peak hours

COVERAGE [2]

  1. 36氪 (36Kr) TIER_1 中文(ZH) ·

    Multiple DeepSeek API users confirm receiving price adjustment emails: V4 official version peak hour prices will double

    据蓝鲸新闻，6月29日，多位开发者确认，已收到DeepSeek发送的升级提醒邮件。邮件显示，DeepSeekV4正式版计划于7月中旬正式上线，并将同步调整API定价策略，引入峰谷定价机制，以更合理地配置资源、提升服务稳定性。根据邮件内容，V4Pro和V4Flash模型在平时价格保持不变，但高峰时段API价格将调整为平时的2倍。高峰时段为每天上午9点至12点、下午2点至6点。（财联社）

  2. SCMP — Tech TIER_1 English(EN) · Ben Jiang ·

    After triggering price war, DeepSeek reverses course with surcharge on peak-hour API use

    Chinese artificial intelligence unicorn DeepSeek is introducing peak-hour surcharges for its API services, bucking a fierce domestic price war it helped start, in which rivals have been aggressively undercutting each other to capture market share. The Chinese AI champion will dou…

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