Bungie's game "Marathon" is struggling to attract and retain players, even after implementing several new features aimed at improving onboarding. These changes, including a new skill point system, accelerated XP progression, and a "Sponsored Kit" mode, have not significantly boosted player numbers. A recent free trial also failed to convert players, suggesting that even making the game free-to-play might not solve its core engagement issues. AI
RANK_REASON Article discusses player engagement and feature implementation for an existing game, not a new release or major industry shift.
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