Southwest ditched free bags and MGM added all-inclusive perks: how the travel industry is reinventing itself to survive
Southwest Airlines and MGM Resorts are both undergoing significant business model changes to adapt to evolving consumer expectations and economic pressures. Southwest is moving away from its traditional model by ending free checked bags and open seating, aiming for long-term sustainability and a wider appeal to premium travelers. MGM Resorts has introduced its first all-inclusive package to address customer concerns about value and hidden costs, amidst a challenging tourism market and a proposed takeover bid. AI