The Filipino virtual assistants behind LinkedIn’s “thought leadership” content mill
A growing industry of low-paid virtual assistants in the Philippines is using AI tools to generate "thought leadership" content and engagement for executives on LinkedIn. These workers, often paid $4 to $7 an hour, use AI like ChatGPT to create posts and comments, impersonating thought leaders. LinkedIn is reportedly attempting to curb this practice, which leverages the Philippines' large English-speaking population and established offshore labor market. AI
IMPACT Highlights the misuse of AI for generating inauthentic online engagement and the rise of AI-assisted low-wage labor.