Gen Z calls it ‘slop’—but they’re fast casual’s most loyal (and demanding) customers
A recent survey indicates that despite online jokes labeling their meals as "slop bowls," Gen Z consumers remain highly loyal to fast-casual restaurants. While facing economic pressures, this demographic is more likely than others to increase spending at these establishments, often stretching meals across multiple servings for cost-effectiveness. However, Gen Z also holds fast-casual brands to high standards, particularly concerning food safety, value, and operational consistency. AI