Dongfang Zhenxuan's First Offline Experience Store Officially Opens, Self-Operated Product Proportion Increases to Over 50%
Oriental Select, an e-commerce platform associated with New Oriental, has opened its first offline experience store. The store, which began its trial operations during the May Day holiday with about 40% of its products being self-operated, has now increased this proportion to over 50% for its official launch. The company plans to leverage New Oriental's existing educational network to open more such stores in various cities. AI