Every Order Tells A Story: Are You Listening?
Mike Biwer, CEO of Cavallo, highlights a critical blind spot in many businesses, particularly distributors, where a significant portion of orders can be unprofitable due to hidden operational mistakes and pricing inconsistencies. He emphasizes that relying solely on aggregate financial reports misses crucial insights available at the individual order level. By analyzing transactional data, companies can uncover these "profit defects" and gain a deeper understanding of customer behavior and operational inefficiencies, leading to better decision-making and improved profitability. AI
