Meta Expands Its Creator Ecosystem With Instagram’s New Instants App
Meta has launched Instants, a new feature within Instagram and a standalone app, focused on ephemeral photo sharing. This tool allows users to send unedited photos that disappear after being viewed or within 24 hours, aiming to recapture the spontaneous feel of early social media. Instants incorporates safety features like blocking, muting, and parental supervision, and cannot be used to upload existing photos from a user's camera roll. AI
IMPACT Expands Meta's creator ecosystem with a new ephemeral photo-sharing tool.