How one founder’s bet on ‘the old school web’ is paying off
Craig Campbell, a former Meta engineer, rejected significant venture capital funding to build a website called Past Maps. The site allows users to view historical maps overlaid with modern-day ones, serving various purposes from metal detecting to historical curiosity. Despite the prevailing AI boom, Campbell's focus on organic search traffic has led to substantial growth, with user numbers increasing from 20,000 to over 300,000 monthly active users. AI
IMPACT Highlights a contrarian approach to business building amidst the AI gold rush, suggesting value in niche organic growth.