Starbucks Korea’s ‘Tank Day’ blunder sparks personal apology from Shinsegae boss
Starbucks Korea has issued a public apology following a marketing campaign that deeply offended South Koreans. The promotion, coinciding with the anniversary of the Gwangju Democratic Uprising, used language and imagery perceived as mocking the country's pro-democracy history and past human rights abuses. The head of Shinsegae, the parent company, personally apologized, taking full responsibility for the blunder and vowing to ensure greater historical and public respect moving forward. AI