Brief

Actors have overwhelmingly ratified a new four-year contract with Hollywood studios and streamers, ensuring labor stability in the entertainment industry. The agreement includes significant protections against the use of artificial intelligence, requiring producers to demonstrate substantial added value to use AI performers over human actors or digital captures. This ratification avoids a repeat of the disruptive 2023 strikes and provides enhanced security for union members. AI

SAG-AFTRA has reached a tentative agreement with Hollywood studios that emphasizes the continued value of human actors, despite advancements in AI technology. The new contract, building on previous protections, includes specific provisions for digital replicas, consent for AI training data, and penalties for using synthetic performers. While not an outright ban on AI, the deal aims to ensure studios prioritize human talent in film and television production. AI