Omdia: Baseus ranks second globally in OWS ear-clip headphone shipments in Q1 2026, first among non-phone manufacturers
Baseus has secured the second-largest global market share for open-ear headphone clips in Q1 2026, according to Omdia. The brand also leads among non-smartphone manufacturers in this category, highlighting its growing influence in the audio sector. Separately, AliExpress remains the top cross-border e-commerce platform in South Korea for the first four months of the year. AI
IMPACT This data point highlights market share shifts in consumer electronics, with implications for companies investing in audio hardware.